ICE helps you when you can't help yourself.

Walter Mossberg lists "ICE" as his #4 favorite application in his Technology Column "Some Favorite Apps That Make iPhone Worth the Price" at the Wall Street Journal's website All Things Digital!

With ICE on your home screen, emergency personnel have a quick, easy, and obvious way to find out exactly who you are and who they should contact when you can't make contact yourself. In addition, with ICE, they have immediate access to other vital information, like your allergies, medications, and medical conditions.

ICE integrates directly with your contact list and identifies your contacts' relationships to you so that emergency personnel know exactly who they are calling. If your device supports it, they can make the phone call directly while viewing the contact.

To make it easier for you to provide this essential information, ICE has lists of the most common allergies and medical conditions, and over 175 of the most commonly prescribed and over-the-counter medications. All you have to do is select the ones that apply to you. Of course, you can also make your own custom entries and notes about each allergy, medication, or medical condition.

While we sincerely hope that you never have to use ICE, we also know that accidents and the unexpected do happen, and that ICE may be the key in helping first responders and emergency personnel help you and those that care about you.

View a video walk-through of ICE by clicking here.